Google Ads Experimenting with Verified Badges for Advertisers on Search Engine

According to recent reports, Google Ads is experimenting with verified badges for advertisers on search engine results pages. These badges are intended to provide users with an added level of trust and transparency when they click on paid ads.

The badges would appear next to the advertiser’s name and would indicate that Google has verified that the advertiser is a legitimate business. The goal is to help users feel more confident about clicking on ads and reduce the risk of clicking on fraudulent or malicious ads.

While the testing is still in its early stages, this development could have a significant impact on the way advertisers use Google Ads to promote their businesses. It could also improve the overall user experience by making it easier for users to distinguish between legitimate and illegitimate ads.

Google Ads Piloting Verified Badges for Advertisers in Search Results for Added Trust